Black Friday Sale
Longe Optical
Art Direction, Graphic Design
In an effort to speak better to Longe Optical’s audience of trendy, 30- to 50-somethings I explored a fresh take on Black Friday. This concept contained a mixture of stock model-based imagery and in-house product photography that I retouched for consistency.
In-house photography provided by Chad Jenkins.
Postcard Front
In-Store Sign
Website Hero
Social Carousel