Black Friday Sale

Longe Optical

Art Direction, Graphic Design

In an effort to speak better to Longe Optical’s audience of trendy, 30- to 50-somethings I explored a fresh take on Black Friday. This concept contained a mixture of stock model-based imagery and in-house product photography that I retouched for consistency.

In-house photography provided by Chad Jenkins.


Postcard Front

In-Store Sign

Website Hero

Social Carousel

Email